_uber-2018-co-creating-a-customer-experience.jpg "Uber 2018Co-creating a Customer Experience from royal club logo Video Screenshot Preview")
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⏲ Duration: 57 min 2 sec
✓ Published: 09-Apr-2019
✓ Published: 09-Apr-2019
Description:
Originally recorded on February 27 at Parsons, The New SchoolnnAn evening with Uber and Wolff OlinsnnOperating in over 600 cities around the world, Uber has been rebuilding their reputation and brand value for the last three years. In a perfect example of how design and collaboration can signal change, they enlisted Wolff Olins as creative partners to holistically redesign their brand experience by putting the diversity of their audience front and center.nnA redesign done in collaboration with i
Originally recorded on February 27 at Parsons, The New SchoolnnAn evening with Uber and Wolff OlinsnnOperating in over 600 cities around the world, Uber has been rebuilding their reputation and brand value for the last three years. In a perfect example of how design and collaboration can signal change, they enlisted Wolff Olins as creative partners to holistically redesign their brand experience by putting the diversity of their audience front and center.nnA redesign done in collaboration with i
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