Apoorva Agrawal's Online Presentation Video - Comm 151I New Media, New Methods from apoorva photos Watch Video
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Description: Executive Summary:nnCan I Get Your Instagram Handle? Instagram as the New Phone Number: A Uses and Gratifications StudynnMethodsnMy data collection process consisted of a focus group, interviews, and surveys. To be eligible for each research method, participants needed to (1) be 18 or older, (2) check Instagram daily, and (3) be an active user of Instagram (post, like, or follow at least twice a week). Each method was piloted with peers and friends and contained gender balance. I overcame the ch
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