Inside Fashion Design Lunch & Learn: The Science & Art of Sports Bra Design with Lajean Lawson from fashion design basics Watch Video
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⏲ Duration: 36 min 15 sec ✓ Published: 21-Oct-2022
Description: The Science (and Art) of Sports Bras: 101nLed by LaJean Lawson, Ph.D., Sports Bra Science and Marketing GurunAre you intrigued by sports bras as a designer, businessperson or active woman?As one of fastest growing apparel categories, sports bras have strongly outpaced the rest of the industry, with annual growth of more than 54% and $3 billion in sales in 2021 according to NPD. If you’d love to understand why a sports bra is the most challenging piece of apparel to design well or simply lear
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